Every year Underbelly makes a gift package to send to clients and friends. It’s a way of showing appreciation to the amazing people we collaborated with throughout the year. This time around we wanted to offer people something they would not expect from a digital design agency and have some fun in the process. After exploring many different concepts and styles, we landed on a direction that was just the right balance of weird, cool, and delicious.
Matt Scribner - Art Direction & Design; Dave Keller - Creative Direction; Matt Royce - Photography